{"title":"Rituals Arriving August 15","description":"\u003cp\u003eThe full Groom Reaper ritual experience arrives August 15, 2026. Full Ritual Sets, bundles, individual beard products, Eternal Ink tattoo care, and Reeves Remedies — all in one place.\u003c\/p\u003e","products":[{"product_id":"ghost-frost-full-ritual-set-beard-oil-balm-butter-soap-groom-reaper","title":"Ghost Frost Full Ritual Set – Beard Oil, Balm, Butter \u0026 Soap | Groom Reaper","description":"\u003cp\u003e\u003cstrong\u003e⚠️ PRE-ORDER — Ships August 15, 2026\u003c\/strong\u003e\u003cbr\u003eReserve yours now. Full payment collected at checkout. Orders ship on or after August 15, 2026.\u003c\/p\u003e\u003ch2\u003eCold. Clean. Addictive.\u003c\/h2\u003e\u003cp\u003eThe Ghost Frost Full Ritual Set is a complete beard care experience built for the man who demands more. 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Recharge.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eScent Profile: Rosemary Peppermint \/ Cedar Mint — cool, crisp, and built to linger.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eSmall-batch. Handcrafted. Groom Reaper Trade \u0026amp; Tonic Co.\u003c\/em\u003e\u003c\/p\u003e","brand":"Groom Reaper Trade and Tonic Co.","offers":[{"title":"Default Title","offer_id":49456276275338,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0735\/0239\/2458\/files\/ghost-frost-complete-set-white-background.png?v=1781987932"},{"product_id":"death-by-citrus-full-ritual-set-beard-oil-balm-butter-soap-comb-groom-reaper","title":"Death by Citrus Full Ritual Set – Beard Oil, Balm, Butter, Soap \u0026 Comb | Groom Reaper","description":"\u003cp\u003e\u003cstrong\u003e⚠️ PRE-ORDER — Ships August 15, 2026\u003c\/strong\u003e\u003cbr\u003eReserve yours now. Full payment collected at checkout. Orders ship on or after August 15, 2026.\u003c\/p\u003e\u003ch2\u003eZest Today. Gone Tomorrow.\u003c\/h2\u003e\u003cp\u003eThe Death by Citrus Full Ritual Set is a complete five-piece beard care system built for the man who demands a bold, bright scent and a beard that performs. Small-batch. Handcrafted. Built to last all day.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeath by Citrus Beard Oil (1 oz \/ 30 mL)\u003c\/strong\u003e — Lightweight daily conditioning oil that hydrates, softens, and protects without the grease. Fast-absorbing and built to linger.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeath by Citrus Beard Balm (2 oz \/ 56 g)\u003c\/strong\u003e — Medium hold balm that tames flyaways and conditions all day. No grease. No residue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeath by Citrus Beard Butter (2 oz \/ 56 g)\u003c\/strong\u003e — Deep conditioning overnight restoration. Softer, healthier beard from root to tip.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeath by Citrus Handcrafted Ritual Soap (4.5 oz \/ 127 g)\u003c\/strong\u003e — A luxurious bar that deep cleanses while refreshing skin and beard. Clean feel. Lasting scent.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGroom Reaper Grooming Comb\u003c\/strong\u003e — Premium comb for detangling, styling, and daily beard maintenance.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eScent Profile: Sweet Orange, Lemon Zest, Grapefruit, Bergamot — with heart notes of Neroli, Mandarin, and Black Pepper, grounded in Amber, Cedarwood, Vetiver, and Musk.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eSmall-batch. Handcrafted. 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Unforgettable.\u003c\/h2\u003e\u003cp\u003eThe Coffin Crème Full Ritual Set is a complete beard care experience built for the man who moves through the world with quiet confidence and a scent that lingers long after he's gone. Four small-batch, handcrafted products — one ritual, one scent line.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoffin Crème Beard Oil (1 oz \/ 30 mL)\u003c\/strong\u003e — Lightweight conditioning oil that softens beard hair and nourishes the skin beneath. Fast-absorbing, never greasy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoffin Crème Beard Balm (2 oz \/ 56 g)\u003c\/strong\u003e — Medium hold balm for shaping and taming. Conditions while it styles. All-day control without the weight.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoffin Crème Beard Butter (2 oz \/ 56 g)\u003c\/strong\u003e — Rich, whipped butter for deep moisture and a soft, touchable finish. Old-fashioned richness. 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Built on a premium blend of lightweight and medium-absorbing oils, this formula helps soften coarse hair, condition the skin beneath, and leave your beard feeling smooth, healthy, and well-groomed throughout the day.\u003c\/p\u003e\u003ch2\u003eScent Profile\u003c\/h2\u003e\u003cp\u003eA rich, creamy blend of warm vanilla, soft woods, and smooth dark-apothecary character. 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Comb or brush through for even distribution.\u003c\/p\u003e\u003ch2\u003eIngredients\u003c\/h2\u003e\u003cp\u003eApricot Kernel Oil, Coconut Oil, Grapeseed Oil, Sweet Almond Oil, Jojoba Oil, Hemp Seed Oil, Abyssinian Oil, Argan Oil, Marula Oil, Meadowfoam Seed Oil, Fragrance, Rosemary Extract.\u003c\/p\u003e","brand":"Groom Reaper Trade and Tonic Co.","offers":[{"title":"Default Title","offer_id":49473988984970,"sku":null,"price":21.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0735\/0239\/2458\/files\/coffin-cr-me-beard-oil-smaller.png?v=1781990681"},{"product_id":"death-by-citrus-beard-oil","title":"Death By Citrus Beard Oil","description":"\u003cp\u003e\u003cstrong\u003e⚠️ PRE-ORDER — Ships August 15, 2026\u003c\/strong\u003e\u003cbr\u003eReserve yours now. Full payment collected at checkout. Orders ship on or after August 15, 2026.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eZest Today. Gone Tomorrow. Bright. Fresh. Addictive.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eDeath By Citrus Beard Oil is crafted to wake up your grooming ritual with a burst of energy while delivering serious beard-conditioning performance. Built on a premium blend of lightweight and medium-absorbing oils, this formula helps soften coarse beard hair, nourish the skin beneath, and leave your beard feeling healthy, refreshed, and easy to manage.\u003c\/p\u003e\u003ch2\u003eScent Profile\u003c\/h2\u003e\u003cp\u003eBright citrus notes layered over smooth woods and subtle warmth. 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